Music Event Venue | Cambridge, UK
As the Event Manager at Fez Club in Cambridge, I handled all aspects of event planning and promotion, both for in-house and external events. My role involved strategic planning, creativity, and clear communication to ensure successful events while coordinating with external promoters.
During my tenure, Fez Club saw increased event attendance and brand visibility and reputation through effective music-led marketing strategies and event management. By utilising various marketing channels and implementing viral campaigns, we attracted a diverse audience to our events.
Managed 7 day electronic music events at a 340-person venue for two years, including scheduling and negotiating with promoters and music acts.
Developed comprehensive marketing plans to promote internal and external events, increasing event awareness and generating interest.
Executed press and online marketing campaigns to expand reach and generate excitement for featured events.
Utilised viral marketing techniques, such as social media contests, to engage audiences and promote events organically.
Oversaw the Fez Club website and social media channels to communicate event details and promotions to our audience.
Collaborated with event organisers and performers to create engaging promotional content.
Maintained brand consistency across all marketing materials and channels to strengthen the Fez Club brand identity.
As the music booker at Fez Club, I played a crucial role in negotiating with famous DJs and acts to perform at our venue. This initiative not only boosted the reputation of the venue but also gained notoriety in the music industry.
Additionally, I discovered smaller local promoters and brought them to the club, further diversifying our music offerings and attracting new audiences.
Overall, my experience at Fez Club has honed my skills in strategic event planning, effective marketing, and strong communication. I am adept at creating engaging events, driving attendance, and enhancing brand visibility, making me well-equipped to deliver successful events for corporate clients.
